Cincinnati Marketing (enewsletter)
Email marketing is an effective component to an online marketing strategy. Let Cincinnati Marketing company, Pixels & Dots design a custom e-mail that will
reinforce your brand with those who receive it.
REASONS TO DO AN EMAIL CAMPAIGN
According to research conducted by the Direct Marketing Association, email marketing generated an ROI of $43.62 for every dollar
spent on it in 2009. The expected figure for 2010 is $42.08. As such, it outperforms all the other direct marketing channels
examined, such as print catalogs.
The Ad Effectiveness Survey commissioned by Forbes Media in Feb/March 2009 revealed that email and e-newsletter marketing are
considered the second-most effective tool for generating conversions, just behind SEO.
Shop.org's State of Retailing Online 2009 survey of retailers found that "E-mail is the most mentioned successful tactic overall".
In Datran Media's 2009 Annual Marketing & Media Survey, 80.4% of industry executives said the email channel performed strongly for