Marketing Strategy

Metrics Based Marketing
Cincinnati marketing strategy

Cincinnati Marketing Strategy

A well-written, comprehensive, measurable marketing plan is the focal point of all business ventures because it describes how you plan to attract and retain customers. Pixels & Dots delivers results oriented and metrics based online marketing strategies. Our measurable results are based upon our extensive experience in online marketing strategy development, website marketing, and web analytics.

Our marketing strategy includes driving traffic and setting goals for site visitors such as viewing product information, requesting quotes, downloading whitepapers, contacting you, or purchasing a product. We then monitor and measure the effectiveness of these campaigns through the use of web analytics. But we don't stop there. Next we help our clients to analyze the process that the customer goes through looking for areas where improvements can be made. Then we make recommendations.

Online Vehicles for Driving Traffic
  • Rating sites
  • Pay-per-click advertising
  • Paid inclusion advertising on industry specific sites
  • Keyword rich URL marketing
  • Podcasts
  • E-mail marketing
  • Inbound link development
  • RSS feeds
  • Keyword analysis (to find niches)
  • Search engine optimization
  • Directory submission
  • Google sitemaps
  • Forums and blogs
  • Microblogs
  • Photosharing
  • Videosharing
  • Social bookmarking

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"P&G FutureWorks is the "Innovation Engine" for Procter & Gamble, seeking out and expanding new-to-the-world business models and associated products to help build out and strengthen our Company's growing portfolio. As the previous External Relations/Public Relations Manager for this Division, we had a need to quickly develop and deploy an external-facing website for our business..."

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Cincinnati Internet Marketing | Search Engine Optimization | Search Engine Marketing | Email Marketing | Cincinnati Marketing Strategy