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Branding, Logo Design, and Package Design for Clog Popper

Creative Consumer Branding

Good Day Tools approached Pixels & Dots with the task of developing a brand identity for their innovative DIY tool, Clog Popper. Targeting men and women aged 25 to 35, the goal was to create a brand that would not only stand out on store shelves but also appeal to the modern DIY consumer. The design needed to convey both the functionality of the tool and a vibrant, approachable aesthetic that set it apart from its competitors.

We began by designing an eye-catching logo that encapsulated the tool’s practicality while keeping the overall look approachable and fun. The next step was developing a cheerful, colorful, and descriptive package design that immediately captured attention and communicated the tool’s purpose. The result was a cohesive brand identity that aligned with the preferences of DIY enthusiasts while ensuring that Clog Popper stood out in a crowded market.

Project Tasks:

  • Logo Design
  • Brand Identity
  • Graphic Design
  • Package Design

CLIENT FEEDBACK: It’s been an absolute pleasure working with Monte. His knowledge and expertise in programming, web development, photography, and project management are highly impressive. We have employed his skills for designing the artwork for our product packaging, web art, and product photography. During each project, he’s went well out of his way to ensure that we were satisfied. His artistic and product photography skills are AMAZING. In addition, his knowledge in business is an EXTREME PLUS. Dealing with an artist who has great people-skills, goes the extra mile, understands how businesses operate, and offers awesome suggestions is VERY hard to find! I highly recommend to any business, large or small.”
Year first hired: 2011 (hired more than once)
Top Qualities: Great Results, Expert, Creative

-Matthew McFarland
Owner/Partner
Good Day Tools

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