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Start your Digital Marketing Strategy by getting to know your Customers
When you find out what is most important to your existing customers, you will have the key to finding new customers.
To become successful at digital marketing you must first speak to your existing customers to pinpoint what you are doing right. Conversations with customers help you to develop customer personas, which are key to developing an effective marketing plan to connect with a broader audience of people who have similar characteristics. Questions to ask are:
- What is your profession?
- Which industry are you in?
- What is your age?
- What is your education level?
- Where do you live?
- What are your interests, hobbies, likes, and dislikes?
- What problems do our products help you to solve?
- Are there features about our products that you can’t live without?
- How did you find out about our company?
Do all of your customers ask the same initial questions? If so, try to preempt these questions by incorporating them into your sales pitch. If the customer doesn’t even have to pick up the phone to ask their initial question than they may be pre-sold on your products and services.
Write down the process that your customer goes through for buying your products also known as the customer journey. Use this process to identify ways to reach customers with your marketing efforts along the process. Create brand touches for each stage of the process.
It’s equally important to understand why prospects do not become customers. Ask your prospects follow up questions. This can be an opportunity to learn what your competition is doing that you are not doing and can reveal potential for product and service improvement.
To learn more about how we can help you to develop and implement a successful digital marketing plan. Call us (513) 405-3687 or email info@pixelsanddots.com us today for more information on how we can help.
Read What Our Happy Customers Are Saying
Mark Donohoo
HPE PaperI had a great experience working with Pixels and Dots on my website. They did a really nice job with the design, and communication throughout the process was excellent — they were responsive, kept me in the loop at every stage, and made the whole thing feel easy. The end result looks great and I couldn’t be happier with how it turned out. Highly recommend them if you’re looking for a team that’s both talented and easy to work with.
Tom Kimball
MDI needed professional-level photography of my marathon medals for a book I am writing. Monte was terrific through the entire process and the photographers were spectacular. I'd give him more than 5 stars if I could!
Jim Huey
Excellent, expert assistance with our project. It was easy to work with Monte.
First Response Tree Service
Great communication. Attentive to our requests and also provided valuable recommendations and feedback. Thank you!
Mike Simos
St. BernardThey were very receptive to our needs and extremely helpful throughout the entire process.
Steve Deiters
Diffused GasLead the transition from current of 24+ years to new internet provider. Faster speed. More capabilities. Arranged all related details and timing of installation and transition. Made for an easy transition for a person who is an analog guy in a digital world. Can't be grateful enough. In one word the whole event was seamless.
Elizabeth Bennett
1Line EnergyMonte and Angela were great to work with. They were helpful with any questions or concerns during the process of building our company website. Our website looks amazing! Highly recommend them.
Brent Messmer
BrightsideI had an excellent experience with Monte of Pixels & Dots for my website development. He created a high-quality website perfectly matching my vision. I highly recommend Pixels & Dots for anyone seeking a very responsive, reliable, and skilled web development company.
Ben Fannin
GMS Fitness & TherapyHad a great experience working with Monte for our new logo. Monte recognized that I had a busy schedule the day of our first meeting and he drove to my practice to meet with me in-person so he can better understand my needs for the logo. He was responsive, receptive to feedback, and highly skilled. Highly recommend!
Bev Konerman
St. Vincent de Paul, NKYWe are thrilled with our new website! Monte and Angela understood our vision and translated it into a design that perfectly represents our brand!
Jesse Rhodes
Business OwnerMonte was very professional in creating a logo for me. I went in not knowing what I wanted or even where to start and he was very helpful in that whole process. Highly recommend!
Bridgett Risk
Community Relations ManagerAngela and Monte at Pixels & Dots were great to work with on our website redesign! The design process went smoothly, and they were very responsive to my input.
Adam Reynolds
Founder & CEOMonte and Angela were very easy to work with. I appreciate how quickly they responded to my questions and to the updates on the project. The final website and branding/logo for my business turned out fantastic!
Devon Stinson
Marketing StrategistMonte and his team have been instrumental in providing exceptional website development, SEO strategy, and Google Ad management services. Their expertise and commitment to delivering results have been invaluable to the success of the project.
Brenton Bostick
Software DeveloperI am very happy with the work that I had done at Pixels & Dots.
Regina Carswell Russo
RRight Now CommunicationsMonte and team always do an excellent job. They are thorough, fast and always design with the exact brand voice. I highly recommend. True creatives and professionals.
Kelly Wiechart
DentistMonte was excellent to work with in designing my dental office's logo! Cannot recommend them enough.
Molly Robertshaw
City of CincinnatiThe Pixels & Dots team was a wonderful partner in launching our website from the ground up. As this was our team's first website, they guided us expertly and patiently. We couldn't be more thrilled with our product!
Ronny Salerno
Cincinnati Public RadioPixels & Dots' attention to detail, transparency, and technical knowledge are second to none. I can't recommend them enough. Five stars was not enough—I wish I could add more! They're a local, kind team who can take a vision and make it a reality.
Jerralyn K. Burlingham
Monte helped design two logos and was a true joy to work with. His creativity and thoughtfulness is visible in all his work. He listens to his clients and goes above and beyond to ensure the work product is exactly what they are looking for!
Ryan Derrow
Founder, CEO - Mostly Human LLCMonte was great to work with and I'd recommend Pixels & Dots to my friends and peers. He was extremely organized through the whole process
Michelle Keith Nguyen
VinologyAmazing strategic branding solution - especially for new businesses like mine. Pixels&Dots exceeded my expectations in all aspects and I look forward to continue to next phase of web design and ongoing branding strategy.
Paul Sanow
American Society of Theatre ConsultantsMonte was a great collaborator as we re-imagined our logo. He provided many more options than we expected and met our questions and comments with a great attitude. Our design committee challenged Pixels & Dots, and they came through. A pleasure.
Debbie Zimmer
Business Owner, BTH DesignsMonte at Pixels & Dots provided excellent service. I needed some updates to my website, and he did a wonderful job.
Hamilton County DDS
Pixels & Dots have designed multiple websites for us over the years. They do great work and make the process easy for us. Thanks!
Tommie Rowland
Great creative company to work with. Extremely helpful in Logo design. Better than expected delivery time. Highly recommend.
J. Daily
Health Care Heroes AcademyNot only did i get an amazing logo but my designer Monte Davis educated me on things i didn’t know when it comes to logos. I highly recommend Pixels to anyone starting a business! As my business grows I will use them again to build my website! Thank you so much.
Brooke Berry
I recently worked with Monte on a logo design project. His knowledge, flexibility, skill, and kindness were so appreciated throughout the process! We are thrilled with the way our logos turned out. I would highly recommend the Pixels & Dots Team.
Matt Kasee
Trilogy FitnessPixels and Dots helped me tremendously by revamping our website and improving our SEO. As somebody who is not tech savvy, it was great having them help me and fix what was a pretty disastrous website on the back end. Thank you!
Ryan Girgash
Brain Brew, Brand ManagerI worked with Monte on a photography and video project. He was awesome to work with and was extremely flexible. Our video and photos turned out perfectly. I highly recommend the Pixels & Dots team and look forward to working with them in the future. Cheers!
Kimberly Stallsworth
Joey & June BoutiqueI would definitely highly recommend Pixels & Dots to anyone needing guidance and design of a logo for their branding. Monte gave me so many choices that it was hard to make a final decision. I love the one I ultimately chose. Thank you Monte.
Rodney Heiligmann
Life FormationsGreat group to work with. Very responsive and accommodating. Highly recommend.
Adam Phelps
CareStar DirectorPixels & Dots recently helped CareStar publish a complete update and redesign of our company website, CareStar.com. We are very proud of the outcome and look forward to continuing our work with them to keep the site updated and operating effectively. Thank you!
St. Vincent de Paul Cincinnati
Loved working with Monte and Angela on our website. They gave us options, recommendations and directions on what would work best, put up with our abundance of silly questions, and the end product speaks for itself. It's everything we were looking for in a website.
Brooke Rapp
Uptown Consortium, Inc. (UCI)Uptown Forward provided education and assistance to help small businesses build a digital presence during the pandemic. Monte was positive and responded in a timely manner. He provided updates, pushing the project forward. UCI will work with Pixels & Dots in the future.
Leslie Young
Women's Business Enterprise Council Ohio River ValleyI've worked with Pixels & Dots, LLC for the last five (5) years, creating a 90 page program magazine for our WBENC annual conference. My favorite thing about working with them is their responsiveness and attention to detail. They are easy to work and make me look good!
Jared Wendling
Partner Midwest PropertiesMonte and Angela did a fantastic job creating our new website. I would gladly work with them in the future and recommend them for anyone who is looking to build a website.
Leon Herbert
Three Sixty ProI wanted to rebrand my business logo. I met up with Monte at his office and discussed at length what my business is about. He asked questions and determined what would work for my business. I am happy to say that I have a new logo.
Chris Conrad
Mean GreenExcellent, professional commercial photography and graphic design. Pixels & Dots provided professional studio photography services and graphic design for a twenty-four page brochure.
Marianne McWilliams
Hamilton County Development CenterThanks to the professionalism and experience of Monte Davis, my company created and printed our annual reports under a tight deadline. Monte kept us on track and helped with the printing ensuring we had what we needed.
Linda Hudek
LH Plumbing Services, LLCPixels and Dots was a pleasure to work with. Monte designed a custom, beautiful logo for my company that I couldn’t be more pleased with. Their service is excellent and the they make the collaboration process a breeze. Definitely highly recommended!!!
Donna Talerico
Impressionist Artist Cincinnati, Ohio've used Pixels & Dots for over a dozen years now. They come through for me on every project. They're diligent and on time.
Mike Goldstein
Era Real Solutions RealtyPixels and Dots has created numerous websites and logos for my companies. Everyone is easy to work with and communication is outstanding. I highly recommend Pixels and Dots for any web, design, logo and branding project.
Ryan Garton
Ralbo, Inc Cincinnati, OhioI worked with Monte at Pixels & Dots on a business logo that needed to be designed in a short amount of time. Monte worked hard to get my design done for my deadline, and kept in constant communication with updates. The end result was amazing. Great job Pixel and Dots!!!!
St. Joseph Home
Thank you, Pixels & Dots, for building us a website that LOOKS AND FEELS like it was made in 2020. We're so grateful! Would highly recommend.
Michelle Budzek
Managing Partner / Founder / Co-Owner PCLPixels and Dots is great! Easy to work with, delivery on-time, creative and energetic. I highly recommend them.
John Maiolini
Motor Systems, Inc.Pixels & Dots provides first class website re-design with search engine optimization. The SEO performance has been excellent, we are now coming up on the first page of Google for most products just under the paid Adwords.
Ross H. Holthouse
Communications Manager The Procter & Gamble CompanyI strongly support the work of Monte and the Pixels & Dots team, and will look for new opportunities to leverage their capabilities within Procter & Gamble in the future.
Peter Wimberg
Wimberg LandscapingWe have been a client now for several years. The staff here is also very responsive to any changes needed during the process. Overall, Pixels and Dots was a great find for our company.
Michael Barron
AttorneyOur law firm has used Pixels & Dots for a variety of services for more than 5 years. They are always knowledgeable about the issues with which we need help and always very responsive.
Ellen Stratmann
Screeneze®Pixels & Dots came to us highly recommended and we were not disappointed! They redeveloped our website and we couldn't be happier with the finished product. They took the time to help us through the transition and created an outstanding website for our product. I highly recommend them!
Brian Schweinhagen
Qualis AutomotiveWe had several thousand products that we needed high resolution digital photographs of for use in promotion of our products. Pixels & Dots came in and set up a professional on-site photography studio and quickly and professionally shot and delivered the product photography.
James P. Buchanan, PHD
Xavier UniversityPixels & Dots set up an easy to use dashboard so that we can make small and regular changes to the website. We have also done additions that required them to work on the website and they have been quick to respond to those needs
Rebecca Kimble
Marketing Coordinator HealthSource of OhioI love working with Pixels and Dots! They did a website re-design for us and we couldn’t be more pleased with the results. Our new site is easy to navigate, looks professional and inviting, and the content management system is very easy.
St. John Church at Broadway and Sycamore
Pixels & Dots did an excellent job designing our church’s logo and website. They explained all of our options and also provided training to manage the website. They are great at answering questions and respond quickly.
Diane Cummins
Purrfect FriendsPixels & Dots was very patient with us as we developed our new website. It was a complicated project and we are very pleased with the results! They were a pleasure to work with.
Mike Ortman
Technitron Inc.We partnered with Pixels & Dots to develop and maintain our web site. We have been able to send information to them to update the content as it is available based on our schedule and they respond quickly. Thank you Angela and Monte for all your hard work and creativity.
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